On 15-16 June in Stuttgart leading experts, innovators and practitioners as well as representatives of the international community of SAP for automotive will meet. Together with AAB, one of our customers, we will be guests and partners at the SAP Automotive Forum.

The jubilee 15th edition of the SAP Automotive Forum in Stuttgart will focus around the theme of Transformation in the Drivers’ Seat. The latest IT technologies changing the face of the automotive industry, from production cycle through the sale and distribution, up to the capabilities of modern cars. The Forum will provide an opportunity to learn trough achievements of information and exchange of experience.

Hicron experts together with representatives of Abdullah Abdulghani & Bros. What. W.L.L. (AAB) gets a lecture Fri. Experiencing Fast Business Transformation in the Automotive Retail at AAB to 10 Implementing Principles of SAP Quality Award. For example, one of the first implementations of SAP DBM 8.0 prove that targeting the 10 principles of the implementation of high quality projects allows you to implement even pioneering solutions in accordance with the previously adopted schedule and budget.


This project was awarded at this year’s SAP Quality Awards as meeting the requirements of good practices implementation guidelines by SAP for Business Transformation. The project received a gold medal in the MENA region and the bronze for the whole EMEA region.

In addition to lectures at the conference we will have the pleasure to be part of the so-called. Guided Tours: organized sessions of meetings with key partners SAP Automotive SAP Forum, during which they will share with the participants their gaze on contemporary automotive industry and key IT solutions directed precisely to this sector of the market.