Digital transformation in marketing and sales
More and more marketing and sales managers are realizing that customer acquisition, aftersales care and cross- or upselling processes can be significantly automated and accelerated. This is possible thanks to collection of data, which is then used to create strategies. Skillful distribution of tasks between people and machines also plays an important role. With the use of modern technologies, you can send your message to an audience even several times larger than before – and present a personalized offer to each and every recipient.
Fortunately, IT solutions can support you in all of the areas discussed above. You can collect and analyze data, create precise offers with proprietary Hicron solutions, and even provide daily support to service technicians working in the field. SAP solutions will turn data into real sales strategies, which will help improve the efficiency of your company’s operations.