Why do car manufacturers choose SAP Automotive?

The automotive industry relies on SAP Automotive to meet rising customer expectations and market challenges. See how the system supports car personalization, production, and sustainability.

Although the automotive industry is currently facing many challenges, such as the complexity of supply chains, the need to comply with strict legal regulations, and the digitalization of production, it remains one of the most innovative sectors of the economy, meeting growing customer expectations regarding safety, sustainability, and personalization. Support for companies in the automotive sector comes in the form of SAP Automotive – a tool that has gained significant popularity among car manufacturers.

SAP Automotive – customers and their expectations

Cars tailored to individual needs and lifestyles meet the expectations of customers who value extensive personalization options – from engine selection and touch-screen controlled infotainment systems to the vehicle’s interior finishes. SAP Automotive streamlines processes related to car variant management. The system also supports product configurators. As a result, manufacturers gain flexibility when introducing new car models, can respond faster to market trends, and increase their openness to innovation.

SAP Automotive as support for production processes

SAP Automotive is also a popular choice among car manufacturers for other reasons. It enables comprehensive management of the production process, including planning, procurement, logistics, sales, and after-sales service. The solution allows for the integration of all data within one system, which means the ability to monitor factory performance in real time, take quick action in response to demand fluctuations, or optimize resources.

What else does SAP Automotive provide to car manufacturers? Customers and their expectations, as well as production process support, are not the whole picture. The system also facilitates supply chain synchronization, which in turn reduces the risk of downtime and costs. This enables the following:

  • ongoing demand forecasting
  • efficient supplier relationship management
  • optimal coordination of deliveries

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SAP Automotive for sustainable development

One of the challenges currently faced by the automotive industry is the transition towards electromobility. Car manufacturers must reduce CO2 emissions and limit energy and raw material consumption. All this is done to lower the carbon footprint of manufactured vehicles and minimize their negative impact on the environment. SAP Automotive supports them in this process by automating the preparation of ESG reports and presenting them in a standards-compliant format. This ensures transparency of operations and helps build a competitive advantage.

The system also enables in-depth analyses of a vehicle’s carbon footprint at every stage: raw material sourcing, production, usage, and recycling. This allows manufacturers to identify the areas that have the greatest impact on emissions and then implement corrective actions. SAP Automotive also makes it easier to control energy and material consumption. The tool contributes to building the image of a socially and environmentally responsible brand while supporting compliance with current regulatory requirements.

SAP Automotive – integration with new technologies

SAP Automotive also proves useful for manufacturers in integrating various technologies into a cohesive ecosystem. This function is particularly important given the growing role of software, the development of autonomous vehicles, and the presence of IoT (Internet of Things) in cars. Built on a cloud-based architecture, the solution enables real-time data management and facilitates well-informed business decisions.

In conclusion, SAP Automotive addresses the current needs of car manufacturers. This is why it enjoys such popularity among them. The system supports production optimization, supply chain stability, offer personalization, achievement of sustainability goals, and integration of modern technologies. SAP Automotive helps manufacturers stay competitive and makes it easier to keep pace with the demands of the future.

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