Digital transformation in marketing and sales
More and more marketing and sales managers are realizing that Customer acquisition, aftersales care and cross- or upselling processes can be significantly automated and accelerated. This is possible thanks to collection of data, which is then used to create strategies. Skillful distribution of tasks between people and machines also plays an important role. With the use of modern technologies, you can send your message to an audience even several times larger than before – and present a personalized offer to each and every recipient.Â
Fortunately, you will be supported in all of the above areas by IT solutions. You can collect and analyze data with SAP CRM systems, create precise quotes with Hicron’s proprietary solutions, and even support field service technicians in their daily work with FSM. In addition, the innovative solutions we provide offer companies support in improving the quality of the purchasing process in which the consumer participates. By using the right systems, the customer journey can be a personalized experience tailored to the expectations of buyers. In addition, the right extensions can provide your organization with sales development, via the activation of its multiple channels, as well as its acceleration and automation. Dedicated Hicron applications and solutions will support after-sales service. SAP solutions will turn data into specific sales strategies – and these will improve the efficiency of your company’s operations.